Ep. 042 Jordan Harris, Winemaker/COO of Heron Hill Winery
/🎙️ The Value of Values: Jordan Harris of Heron Hill Winery
In this thoughtful and entertaining episode of The Value of Values, I chat with Jordan Harris, seasoned winemaker and current head of winemaking and operations at Heron Hill Winery on Keuka Lake.
From wine education in Canada to competing internationally in sommelier competitions, Jordan’s journey is rich with twists, laughter, and deliberate choices. But it’s his deep clarity of values, both personal and professional, that grounds the conversation.
Together, we explore:
🍷 Why Jordan chose steel-toed boots and cellar floors over suits and Michelin stars
🌱 How Heron Hill is returning to its core mission: make world-class wines with sustainability, integrity, and people at the heart
🎯 The winery’s renewed focus on its values: sustainability, quality, people, and philanthropy — and how they show up in everything from vineyard practices to decision-making
👨👩👧👦 How doughnuts and long-standing vineyard crews are part of Heron Hill’s people-first culture
🌍 Why sustainability means more than eco-practices — it’s also about community impact and financial health
🪵 The joy of getting your hands dirty, walking the vineyard, and being involved from vine to glass
This episode is a masterclass in intentional leadership, legacy-building, and choosing a values-aligned path — in wine and in life.
📍 Learn more about Heron Hill Winery: https://www.heronhill.com